PLG and NIVEA join forces to promote female gamers in the region

World’s leading skin care brand, NIVEA, has appointed Power League Gaming (PLG) as their gaming agency to re-launch the Middle East’s largest community of female gamers, Girls Got Game (GGG) on social media channels. Girls Got Game is an exclusive and safe space

PLG and Logitech G to develop the next generation of streamers

Power League Gaming, in partnership with Logitech G, launches ‘Stream School’, an innovative initiative to develop the next generation of streamers. Stream School will launch on 30th June 2022 – PLG BUZZ YouTube with a series of six episodes that will take young gamers

Impact of Gen Alpha on gaming industry

Generation Alpha, the first truly digitally immersed generation born into an environment dominated by smartphones, tablets, and other electronic devices. Gen Alpha currently includes all children born in or after 2010, the world’s youngest population is driving an inspired generation of gaming.

Gaming brands and Esports reaching out to gaming community in the region

With the number of gamers in MENA’s three largest markets (Saudi Arabia, United Arab Emirates and Egypt) expected to reach 86 million by 2025, top global brands are looking for innovative and creative concepts to reach this lucrative audience.

PLG launches first KFC gaming show in the world

Leading e-sports company, Power League Gaming (PLG), has built one of the biggest active online gaming communities in the Middle East for KFC Arabia, through the creation of a dedicated gaming account, KFC Gaming ME, and the launch of the first KFC gaming show in the world.

PLG to launch Razer Invitational tournament series in the MENA region.

Power League Gaming (PLG) has announced that it has been awarded the prestigious contract by Razer, the world leader in high-performance gaming hardware, to launch its Razer Invitational tournament series for the first time in the MENA region.

PLG launches production studio to deliver eSports and gaming content

Power League Gaming (PLG) has announced the launch of the region’s first, fully-equipped 10,000 square foot production studio, that has been specifically built to deliver outstanding eSports and gaming content for regional and global audiences.

Lenovo and Power League Gaming launch the Miss Esports League

Building on the success of the Miss Esports platform – a Lenovo and Power League Gaming (PLG) initiative for more inclusive gaming, the duo today announces the launch of the Miss Esports League, a MENA-wide tournament for female gamers.

Lenovo and PLG join hands to launch Miss Esports in Middle East

Lenovo and Power League Gaming (PLG) have joined hands to challenge conventions and raise the profile of female gamers in the Middle East and North Africa (MENA). Launched earlier this year, Miss Esports is the duo’s new platform which seeks to celebrate female gamers, while providing a safe and

HP hosts the gaming extravaganza at Middle East Film and Comic Con in Dubai

HP is hosting a gaming extravaganza in collaboration with Power League Gaming (PLG) at the 3 days Middle East Film and Comic Con (MEFCC) 2019 that is being held at the Dubai World Trade Centre starting today.

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