Roblox is partnering with Xbox for the launch of ROG Xbox Ally and ROG Xbox Ally X, which were revealed at Xbox Games Showcase 2025. For the first time ever, Roblox will be playable natively and optimized for gaming handhelds!
With Roblox on the ROG Xbox Ally and ROG Xbox Ally X, you can tap into all the benefits of our platform across more devices, allowing you to bring your experiences to even more players.
- Reach Dedicated Players: When we’ve launched on new devices, Roblox has consistently climbed the charts to become one of the top titles. This highlights the demand for Roblox and the platform’s ability to attract new users. ROG Xbox Ally and ROG Xbox Ally X players represent a dedicated gaming audience, seeking fresh and immersive experiences to dive into. By optimizing your experiences for handheld, you gain direct access to this wave of players which can lead to new engagement and revenue potential for you.
- Seamless Expansion, Maximum Impact: Staying true to our vision of making Roblox accessible everywhere, bringing your experiences to the ROG Xbox Ally and ROG Xbox Ally X will be easy. Our universal design philosophy means minimal (if any!) extra work is required. This effortless publishing process immediately broadens your audience and ensures your creative work can reach even more players.
- Position Your Experiences for Future Success: Roblox is one of the largest immersive platforms available and as more devices are created our goal is to continue to be everywhere for our creators. This launch marks an exciting expansion for Roblox to handheld gaming devices, an increasingly important market segment that is experiencing robust growth. By optimizing for the ROG Xbox Ally and ROG Xbox Ally X, you’re not just preparing for the influx of new players; you’re also positioning your creations for compatibility with future devices and platforms we may support. This ensures continued growth for your audience.
