HyperX announce Glow in the Dark apparel collection

HyperX announce Glow in the Dark apparel collection

HyperX, today announced a third, limited-edition apparel drop with Champion, makers of authentic athletic apparel since 1919. The new HyperX x Champion Glow in the Dark Collection includes Powerblend fleece hoodies, Powerblend fleece joggers and cotton T-shirts, all featuring a minimalistic design with glow in the dark accents.

Crafted exclusively with HyperX, the Glow in the Dark Collection celebrates HyperX and Champion Athleticwear’s season-three collaboration with glow in the dark graphics and a limited-edition, throwback jock tag. The perfect balance of style and comfort, the new collection is made for continuous gameplay.

“The success of the last two HyperX x Champion collections underscores that gaming fans crave trendy, comfortable apparel that displays their passion for gaming and style,” said Jessany Van’t Hoff, Head of Global Gaming Partnerships, HyperX. “With this season-three HyperX and Champion collab, we jointly created a capsule that proudly showcases fans’ love for iconic streetwear while tastefully alluding to their gaming roots. Gamers can hit the lights and yet still radiate on-screen with our limited-edition Glow in the Dark Collection.”

“As an innovator in activewear design, Champion Athleticwear is excited to participate in yet another cutting-edge collaboration with HyperX,” said Jeff Johansen, head of marketing at Champion Teamwear. “The brand is proud to support gamers with distinctive, limited-edition items that continue to push the boundaries on design and decoration.”

The HyperX x Champion Glow in the Dark Collection will be available for purchase on July 14 on Champion.com. The items in the series are available in a range of unisex sizes from S – XXL, with the cotton T-shirt retailing for $30, Powerblend fleece joggers retailing for $60 and Powerblend fleece hoodie retailing for $75.

For more information and availability on the HyperX x Champion Glow in the Dark Collection, visit the HyperX Collab page. Pricing from HyperX Collab page, subject to change without notice. Retailers pricing may vary.

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